Liberty Fabric is one of the oldest and most respected fabric companies in the world. Every season it’s team of artisans create not only all their in-house collections, but work on collaborations and commissions for a global client base, as well as working closely with textile colleges nationwide to nurture new talent. They approached us to come up with a solution of how to present each season’s collections and also promote and showcase their working methods in an interesting and educational way. Inspired by archive brochures of the 1920's and in-store display cards, we designed an A5 wallet to house a series of tabbed cards with each set divided into sections to illustrate the creative process; photographic research, pattern development, textile design and the final collection. The cover design was hand-drawn by ourselves from a series of archive fabric designs and debossed into a textured card to give the finished item a beautifully tactile finish.
Concept, art direction, design, illustration and print liaison.
Design - Liberty Christmas